By Mikki A. Ealey (MAE)
Entrepreneur Anastasia Morgan-Doe has paved the way for a special place for African hair care products right here in Connecticut.
In June 2020, Morgan-Doe launched her online business African Hair Bonnets by Edzorna out of Bristol, bringing a splash of gorgeous, colorful hair bonnets for the whole family. To keep busy during the pandemic, she started sewing several types of African fabrics—which ultimately grew to a growing business with several employees, including in Ghana.
Before launching African Hair Bonnets by Edzorna, Morgan-Doe did her homework to make sure there was a demand for her niche idea. A designer by trade, she inquired with many friends and acquaintances to see what they thought of the hair bonnets they typically see for sale. The feedback was that they wanted something less “plain” yet also practical for kids. And so, her idea became a reality when she took the step to market her designs.
Morgan-Doe shared that before starting her business, something “came over her” in a spiritual sense. She wanted to ensure that the name of her business reflected her spirituality, while also naming each of her bonnets something significant from her culture. She settled on a nod to “enyonam” (it is well with my soul), “dzifa” (one is at peace) and “Elorm” (God loves me).
Remaining consistent with her heritage, custom, culture and plan, Morgan-Doe was committed to creating hand-sewn hair bonnets (called “taku” in Ghanaian) that highlight an assortment of motivational and imaginative fabrics. The satin stain-resistant fabrics from Ghana are handpicked and less prone to deterioration. Plus, Morgan-Doe helps her customers choose fun and comfortable fabrics. But she doesn't just help clients choose colorful fabrics—her work is much more specific and reflects her passion for fashion.
Morgan-Doe is looking forward to expanding her offerings by introducing a Mommy and Me collection coming soon. Some of her specialty offerings include bonnets with matching face masks and smooth sparkling bridal caps.
Remaining consistent with her heritage, custom, culture and plan, Morgan-Doe was committed to creating hand-sewn hair bonnets (called “taku” in Ghanaian) that highlight an assortment of motivational and imaginative fabrics.
In addition to creating dazzling designs, Morgan-Doe is a full-time patient care technician at Hartford Hospital. She’s a mom to a 12-year-old son and has a deep love for her community. Morgan-Doe frequently ships educational supplies to Ghana, spreading her love across many miles. As for the future, as an entrepreneur at heart, her long-term goals include the launch and expansion of her catering and party planning business featuring traditional Ghanaian cuisine, and she would also like to sell African beaded necklaces and bracelets. One thing is for certain—Morgan-Doe has wonderful ideas that are growing and are as beautiful as the fabrics she works with!
Find African Bonnets by Edzorna at africanbonnetsbyedzorna.com/.
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Mikki A. Ealey (MAE) has 15 years of experience in the literary field and is currently the CEO and Founder of “Mz Social Butterfly Network, LLC and Small Press”, a company that takes pride in building quality unique products and service. In February 2017, she published her first book “Ready Set Go: 30 Days of Motivation to Get You to The Next Level” and in 2019, she just released a book collaboration called “Glambitious Guide to Winning in 2020." She is currently working on her second book “Unlock The Power in You.” In addition to writing, MAE is deeply involved in her community. She also sits on the board of several organizations, Complete Girlz Inc., ENACT, just to name a few. MAE is a proud mother of four beautiful children. She is a hardworking, and spiritually inclined woman whose goal is to help heal the world any way she can. Her journey stems from receiving her first diary at the tender age of ten years old from her mother. She has always been determined to face her fears, and step into her purpose to grow from a Caterpillar to a Butterfly.
Shariffah Mason is a female, versatile, freelance photographer from Connecticut. She typically admires photographs of friends and family, scenic views, and just moments that are memorable without even realizing it! She wanted people to see that same beauty she does so she decided to get a camera, create her brand (Reef's Views Photography) and went to work! Now she's able to deliver quality content and make memories last a lifetime for her clients. Currently as a photographer, she volunteers for ShopBlackCT and does her own freelance work too. If you'd like to see more of Shariffah's work, check out her IG/Facebook @Queenofallltrades!